PROJECTS | Business cards, Postcards, Flyers
CLIENT | THE MCINTYRE GANTZ TEAM
CLIENT LOCATION | Oklahoma, US
The McIntyre Gantz Team are established real estate professionals based in the Oklahoma City metro area. Ongoing marketing campaigns for the Client include listing flyers and upscale multi-page brochures, frequent mailout postcards to celebrate special occasions and share market news, as well as business cards and other branding and identity materials.
The Falcon Crest property is a private retreat, lush with upscale interior and exterior touches utilizing top-of-the-line materials and remarkable craftsmanship.
The concept behind the design was to create a sophisticated print brochure that equaled the elegance of the property itself. Muted shades of cream and gray allowed the property photos to remain the focal point. Simple lines avoided distracting from the details.
A property this unique deserved its own brand, so an icon was created for all print marketing, to create a consistent and recognizable feel.
MAKING IT PERSONAL
The Client engages in postcard campaigns throughout the year, ranging from market news trends and customer appreciation events to holiday cards complete with family recipes. Each thematic mailout -while featuring the Client's branding - is designed to capture attention and stand out in the crowd.
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